Warning over misuse of creative apprenticeships

Some creative employers are using apprenticeships to hire graduates they would have taken on anyway, risking restricting diversity, a policy expert has warned.

Sara Whybrew, Director of Policy and Development at the charity Creative & Cultural Skills, said parts of the creative sector were using the apprenticeship levy to take on graduates they would ordinarily look to hire, and not necessarily to broaden the range of talent. “The risk is that it perpetuates the lack of diversity that we already have in our sector,” she said.

Her comments come after a report by the think tank EDSK found half of all apprenticeships in England started since the introduction in April 2017 of the government’s apprenticeship levy – a 0.5% tax on employers with an annual pay bill in excess of £3m – were “fake apprenticeships”. It suggested there was a lack of a “rigorous definition” of an apprenticeship and some employers were exploiting the weakness.

The EDSK identified three categories of “fake apprenticeships”, which together have received more than £1.2bn of levy funding. These were low-skill and generic roles such as shop checkout work; management training and professional courses; and bachelor’s degrees and master’s-level programmes including those for a broadcast and media systems engineer and an architect.

“The latest data also shows that 46% of ‘apprentices’ have been with their employer for at least six months before they started their training,” the report said. “In other words, the bulk of the levy is being spent on existing adult workers instead of supporting young people into the workplace.”

Rising age of apprentices

Whybrew said that, “if used appropriately, there shouldn’t be any problem with using an apprenticeship to train an existing employee to undertake a brand new role”. But she said an apprenticeship “should never be used to train someone to do a job they are already doing”.

EDSK found there had been a drop in the number of people taking apprentices following the introduction of the levy, from 564,800 in the 12 months before the levy, compared with 364,000 the following year.

Meanwhile the age of apprentices has risen, according to the think tank. Its report, ‘Runaway training: Why the apprenticeship levy is broken and how to fix it’, found 50.3% of apprentices were aged 25 or over between 2017 and 2019, compared with 45.4% between 2015 and 2017.

EDSK also noted a shift to higher levels of training: the proportion of apprenticeships at levels 4 to 7 (equivalent to the first year of university to masters level) has grown by more than 9 percentage points since the introduction of the levy, while that at level 2 (equivalent to GCSEs) has fallen by nearly 15 percentage points.

No shift in culture

Department for Education (DfE) figures show there were 375,760 apprenticeship starts in 2017/18 and 393,380 in 2018/19. In the crafts, creative arts and design sector there were 760 and 780 starts respectively, not including apprenticeships for generic occupations such as customer service and administration.

Whybrew said there had not been a “cultural shift” and that the sector still prioritised the recruitment of graduates. “The sector hasn’t fully embraced apprenticeships as a way to train people for our workforce,” she said.

Responding to the EDSK report, a DfE spokesperson said: “Our reforms mean apprenticeships are better quality, lasting for a minimum of 12 months with at least 20% off the job training. In 2017 we introduced legislation so training cannot be called an apprenticeship unless it meets those basic criteria and the minimum quality requirements set by us.
 
"The Institute for Apprenticeships and Technical Education approves all apprenticeship standards to ensure they meet high-quality requirements.”