Jessica Wright

Wright is managing director of augmented reality and digital storytelling providers, the Peel X Group

Changing Faces

Yorkshire business board appoints digital storytelling boss

Arts Professional
1 min read

JESSICA WRIGHT is among 13 local business leaders appointed to York and North Yorkshire Combined Authority’s new Business Board.

The board has been formed to provide an independent business voice for the region, advising the Combined Authority and Mayor on strategy and policy to stimulate growth and prosperity.

Wright is managing director of augmented reality and digital storytelling providers, the Peel X Group, and has experience delivering interactive projects across heritage, tourism and education sectors.

Wright said: “Having grown my company, taking it from start-up to scale-up, I am passionate about the digital creative sector in York and North Yorkshire, and see it as a huge potential growth area given the incredible talent on the doorstep.

“Being a young female entrepreneur from Skipton working in new technology, I would like to use the opportunity, and my voice, to help shine a spotlight on the exciting opportunities available to young people living in York and North Yorkshire- supporting the development of educational pathways, making career progression opportunities more visible, and therefore helping to reduce those leaving the region.”